![]() Intelligent, AI-driven insights from Marketing Cloud and Datorama - such as engagement being lower than expected - are shared directly in Slack, ensuring teams can take action fast to ensure campaigns stay on track.Together, Salesforce and Slack give marketing teams and agency partners a shared digital workspace, and with today's innovations, marketers can collaborate on customer journeys and get insights fast. Manage campaigns effectively with Slack-First MarketingĪ global survey of marketers shows engaging customers in real time is a top challenge, but 76% of marketers agree Slack has improved their ability to make quick decisions 1. Expert Finder automatically identifies the right experts to add to a swarm channel based on availability, capacity, and skills.Swarming creates a Slack channel for service teams to collaborate on complex and high priority cases, bringing in the right employees and external partners to solve problems faster.These Slack-First innovations help service teams automatically identify and bring the right experts into a case, accelerating customer response times. Service agents get instant access to relevant Service Cloud case data, experts and channels in Slack, resulting in an 11% improvement in customer satisfaction scores. Through Salesforce and Slack, teams can collaborate to provide real-time customer support, bringing customers directly into the channel when necessary. Resolve cases faster with Slack-First Service Automated daily briefs in Slack help reps focus on what matters most by providing them with a personalized daily list of tasks, meetings and priority deals they can take action on.With files, conversations, and data in one place, teams can easily prepare for meetings, new reps can quickly onboard by accessing account details in Slack, and external partners and customers can join in directly to close deals fast. Sales reps can access and update Salesforce records and meeting information right from Slack. Digital deal rooms allow sales teams to securely collaborate around a customer or deal cycle in Slack.The new capabilities provide deeper visibility into account details in Sales Cloud and connect the right people to close deals fast - all in Slack as the system of engagement. Salesforce and Slack are giving sales reps the ability to collaborate on deals in real-time and drive growth from anywhere, with sales reps using Slack seeing an average of 15% faster sales cycles. And with Slack Connect, companies can now work securely with external partners, vendors and customers, driving stronger relationships and faster results. Business processes can be automated in Slack to make work simple, productive, flexible, and pleasant. With these new pre-built integrations between Slack and Salesforce, every department - such as sales, service, and marketing - can collaborate in channels that unite teams and streamline workflows built around CRM data, giving them a single source of truth for their business and a single, shared view of the customer. Slack-First Customer 360 is the answer, with Slack as the hub that empowers everyone in an organization to communicate, collaborate, and take action on information from across Salesforce and all the other business apps, systems, and partners they use. Nine out of 10 companies plan to combine remote and onsite work going forward, but only 33% feel prepared to navigate this new hybrid work world. ![]() "This is just the beginning for the Slack-First Customer 360-which will fundamentally reshape how work gets done by connecting employees, customers, and partners and the apps they use on a single platform." ![]() "Salesforce and Slack are creating the digital HQ to help every company get back to growth in today's digital-first, work anywhere world," said Bret Taylor, President and Chief Operating Officer of Salesforce. ![]()
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